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“Oh, do not use big words, they mean so little.”- Oscar Wilde

It is the process of writing for the purpose of persuading for the promotional goods or services. The copy writing is not too much narrative like content writing. It is narrowed down to motivate people to purchase or…

Photo by Hunters Race on Unsplash

“We live in an age where corporations are people and employees are not.”

-Clifford Cohen

The most crucial issue faced by officials in the corporate sector is adequate manpower management. The thin line between availability and employability has become critical, especially during the regular reduction of operational costs. Although it…


Former aircraft engineer IAF, Retired Branch Manager SBI, Psychologist, Best Selling Author & Defence Recruitment Trainer

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